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LongboardDirectory - Advertising Information

Traffic & Reach :: Advertising Options :: Real-Time Statistics

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Only Pay for Performance (Clicks, Impressions) - Not Duration.

Ads Display on Every Page - Login and View Live Statistics

LongboardDirectory is by far the fastest growing longboarding resource online. Our site is unique in that our users do not linger - they come here to find what they're looking for within the industry. Will They find You?

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Traffic & Reach: Why Should you Advertise with Us?

LongboardDirectory currently receives an average of 980 unique IP visits per day. These visits are not "page views" or hits - they represent unique, individual users.

LongboardDirectory receives nearly all of its traffic organically (search engines), followed by strategic alliances with other media outlets within the industry.

LongboardDirectory is growing fast. The site will only be one year old in November, 2005.

Click to see Larger image

LBD Growth Trend. Click to see larger image.

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Advertising Options : Banners, Text Ads, Sponsored Press Releases

LongboardDirectory offers 3 types of Advertising:

• Graphical Banners :: pay only when ad is viewed, more info...

• Text Ads :: pay only when ad is clicked, more info...

• Sponsored Press Releases :: pay once, article remains on site forever, more info...

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Banner Advertisements: Top Banners | Side Columns | Side Buttons

Display your Graphical Ad on every page of LongboardDirectory. Best for Brand-Recognition, followed by Traffic. Pay only for how many Impressions (customer views) your banners receive.

LongboardDirectory uses an automated web application that randomly displays up to 5 creatives per ad location on every page. All actions (impressions, clicks) are tracked in real time, so that you can track your ad performance at any time from your login control panel.

This rotation keeps the pages of LongboardDirectory fresh - and will provide a better response from our visitors.

Purchase Unit: 1000 Impressions (CPM) Minimum Purchase: 10,000 Impressions. See specific prices below for each banner type.

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Top Banner: Top of Every Page, including Forum

The top banner is best for building brand awareness, credibility and retail response.

It is always visible on every page of LongboardDirectory.

Price: $16 USD per 1000 impressions ($16 CPM)

Minimum purchase: 10,000 impressions

Creative Maximums: 706 x 59 pixels, only boardsports or boarding lifestyle - related

Contact Us to Purchase a Minimum or Custom campaign

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Side Banner: Top Right of Every Page, not including Forum

The top-side banner is best for building brand awareness, click-throughs and online response.

It is always visible on every page of LongboardDirectory.

Price: $14 USD per 1000 impressions ($14 CPM)

Minimum purchase: 10,000 impressions

Creative Maximums: 140 x 310 pixels, only boardsports or boarding lifestyle - related

Contact Us to Purchase a Minimum or Custom campaign

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Side Banner: Middle Left of Every Page, not including Forum

The mid-left banner is best for building brand awareness and online response on a budget.

It is always visible on every page of LongboardDirectory.

Price: $9 USD per 1000 impressions ($9 CPM)

Minimum purchase: 10,000 impressions

Creative Maximums: 140 x 100 pixels, only boardsports or boarding lifestyle - related

Contact Us to Purchase a Minimum or Custom campaign

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Text Advertisements: Main Page Ads | Featured Ads in Directory Listings

Display your Headline and Copy on the Main page, or every Directory Listings page. Pay only for how many Clicks your ad receives. The main page ad will be listed as the top "featured company" in the directories as well.

Purchase Unit: Unique Clicks :: Minimum Purchase: 500 Clicks

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Main Page Text Ad:

The main page text ad is best for generating a maximum amount of targeted web traffic and online response.

It is always visible on the main page(s) of LongboardDirectory.

Price: $0.35 per click

Minimum purchase: 500 Clicks

Creative Maximums: 27 words or less, only boardsports or boarding lifestyle - related

Contact Us to Purchase a Minimum or Custom campaign

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Directory Text Ads:

The directory text ads are best for generating targeted web traffic and online response.

It is always visible at the top of all directory listings. Note: the top listing is only available as part of the main-page package.

Price: $0.25 per click

Minimum purchase: 500 Clicks

Creative Maximums: 27 words or less, only boardsports or boarding lifestyle - related

Contact Us to Purchase a Minimum or Custom campaign

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Sponsored Articles:

A Sponsored article will be published just like a regular review, event or boarding article - except it will promote your company to a very targeted audience.

Pricing depends on the type of article (or company), and other variables such as product trades, etc.

The article will remain on the site forever. The keywords associated with it will rank highly in all search engines, and will provide a long-term stream of traffic to your website or business. We will also include your article link in our newsletter, which currently reaches over 1200 subscribers.

This is by far the best method of building brand awareness, generating targeted traffic and inciting a response from our online visitors.

Contact Us about publishing a Sponsored Article.

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Live Performance Statistics: Track your Ad Performance and ROI in Real Time

Our new advertising platform allows you to login and check your impressions, click-throughs and conversion ratios (views vs. clicks) in real time.

This will help you to maximize your ad creatives, and reap a maximum ROI (return on investment).

Login to your own account:

View Detailed Stats on each or ad creative:

This system will enable you to maximize your advertising dollar.

We would encourage you to change your ad creatives (if need be) and monitor their progess throughout your campaign. Your ad statistics will show you exactly how visitors respond to your ads, and others in your grouping (ie. top banner, side banner, etc.)

Contact Us to Advertise on LBD

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We are Longboarding Fanatics. That's why we run this site.

We want the scene to grow, and that's part of why we offer advertising on the site - to allow companies to effectively reach thousands of customers interested in buying their first board, or adding to their quiver.

If you are looking for more than simply an advertising campaign, and want to establish a solid marketing base within the industry for your business, then contact us about going beyond LongboardDirectory, and gaining solid search engine listings, creative alliances with targeted publishers, and cost-effective (or no-cost) ways of reaching your customers.

Check out our web consulting services, at www.testiment.com

Thanks for your support.

-Longboard Directory